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VP, Sales Coaching & Development

Behr Process Corporation
United States, California, Santa Ana
Nov 28, 2024

This position will be based in our corporate headquarters in Santa Ana, CA and is responsible for leading the development of sales skills training among the Behr reps. In this role, the VP will provide innovative thought leadership and direction to develop, support and enhance strategic sales training and effective coaching.

The VP will support a collaborative environment to develop our talent, enhance our culture, optimize sales team effectiveness, and create an environment of continuous improvement. Responsibilities also include the development and implementation of a comprehensive curriculum, evaluation for all sales training programs and trainers, and identification of gaps and challenges within our sales development program, along with strategies to enhance performance. This role leads and influences at the strategic, operational, and tactical levels of the business to ensure our corporate objectives are met.

Position responsibilities include:

  • Continuously develop knowledge and skills to uphold and articulate the organizational strategy and principles of our company.
  • Responsible for sales team development, communication and execution of regional and national strategies that align with Long Range Plans (LRP), Annual Operating Plans (AOP) and Strategic Deployment Plans (SDP).
  • Lead, monitor, guide, and coach people leaders/ sales team to achieve business targets, implement change, improve selling skills (strategic and tactical) and build sustainable customer relationships.
  • Lead the development of training functions for the sales organization.
  • Analyze and evaluate business health with the objective to attain optimal growth & development; tracks progress against targets to improve (TTI) activities for annual SDP. Redirect team to close gaps utilizing continuous improvement processes.
  • Oversee and lead the implementation of sales training, sales/on-boarding and education programs that support management development and employee involvement initiatives, as well as efforts to support business change initiatives that benefit employee motivation, morale, retention, and workplace efficiency.
  • Support team members to maintain open level of communication with all employees.
  • Conduct needs assessments, focus groups, interviews, and meetings to assess training needs, concerns, and communicates training information.
  • Provide feedback and coaching to teams, management, and facilitators on training progress and development.
  • Provides visible leadership to enhance organizational culture, vision, and values.
  • Coordinates and organize training plan in accordance with the budget to include outlining monthly & annual training plans and ordering all necessary materials for planned training
  • Actively participate, lead, advise, or serve on committees, meetings, and cross functional teams (i.e., planning, marketing, finance, continuous improvement events, operations, policy making)
  • Facilitate meetings and workshops and deliver effective presentations at an executive level. Effectively communicate verbally and in writing to all levels of the organization.
  • Convey the Company's quality vision to team members and customers and support their participation in the Company's quality improvement effort.

Position / Candidate Requirements

The successful candidate will need to have the following:

Education:

  • A bachelor's degree in business, marketing, or related work experience equivalent.
  • MBA in Organization Development, or related field is preferred

Work Experience:

  • Minimum of 10 years of successful sales experience with at least 5 years of sales leadership experience in the Home Improvement Industry.
  • Experienced in coaching, content development, training, and deployment.

Skills, Knowledge, and Abilities:

  • An understanding of the business benefits of various organizational structures and processes, and the ability to build and articulate linkages to improved operating performance
  • Strong teamwork orientation and mentor who models high performance skills and outcomes
  • Operate with integrity and have a track record of developing trust-based relationships
  • The proven ability to utilize metrics necessary to assess the impact and effectiveness of leadership and organization development change initiatives
  • Broad knowledge of sales principles and practices.
  • Ability to create and develop content for innovative sales programs which directly support the achievement of sales and profitability goals.
  • Thinks operationally and strategically, analyzes issues, uses sound judgment, generates new ideas/goes beyond the status quo.
  • Influence and motivate others, coach, and develop, foster teamwork, steps forward to address difficult issues, provides clear direction, and champions change.
  • Effective communication, selling and relationship skills with internal and external customers at all levels
  • Must have analytical, planning, and decision-making skills; and demonstrated ability to use sales data for business decisions.

Other Requirements

  • Must be able to work all shifts including weekend and holiday hours.
  • Travel up to 30% to include overnight travel required.
  • Manage and abide motor vehicle and expense reporting according to company policy.

Founded in 1947, Behr Paint Company is one of the largest manufacturers of paints, primers, decorative finishes, stains, surface preparation, and application products for do-it-yourselfers and professionals in the United States, Canada, Mexico, China, and Chile. The Santa Ana, Calif.-based company and maker of the BEHR, KILZ, WHIZZ, and E&J brands is dedicated to meeting the project needs of DIYers, professionals, architects, and designers with an unwavering commitment to quality, innovation, and value. At Behr Paint, we strive to have all team members bring their best selves and their unique perspectives every day.

Company: Behr Paint Company Full time Hiring Range: $147,700.00 - $232,100.00 Actual compensation may vary based on various factors including experience, education, geographic location, and/or skills.

Our Ongoing Commitment to Diversity, Equity & Inclusion

We believe a workplace that encourages and values different voices, perspectives, and backgrounds builds better teams, better solutions, and more innovation. The goal is for every single team member to have a voice and experience a sense of belonging here, regardless of where they sit in the organization and what their background is. We look forward to your sharing your outstanding and unique talents and perspectives with us!

BEHR (the "Company") is an equal opportunity employer and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company's policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

BEHR is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

E-Verify Participation Poster: English & Spanish
E-Verify Right to Work Poster: English & Spanish

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