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Head of Content

Mathys-Potestio, LLC
United States, Texas, Plano
Aug 27, 2026
Head of Content
This is a Senior Level direct hire role for one of our financial clients based in Carrollton, TX. The role is in office with occasional remote flexibility.

Position Summary
The Head of Content is responsible for managing both the day-to-day execution of content initiatives and the long-term transformation of the organization's content capabilities. This role combines operational leadership with strategic planning to support growth as the business evolves from a single-line model to a multi-line platform.

The position requires a balance between delivering immediate, high-quality content and building scalable systems that improve efficiency, consistency, and performance over time. This role is highly visible and involves close collaboration with cross-functional teams, including marketing, product, sales, and leadership.
Key Responsibilities
Content Execution & Delivery

  • Oversee end-to-end content production, ensuring timely, high-quality delivery across channels
  • Plan and execute a full-funnel content strategy, including:

    • Thought leadership
    • SEO/AEO content
    • Demand generation and product content
    • Sales and service enablement materials


  • Manage diverse formats such as blogs, web content, whitepapers, email campaigns, social media, presentations, webinars, and video assets
  • Lead internal content teams and external vendors to ensure consistent output
  • Establish workflows, priorities, and standards to maintain efficiency and quality
  • Serve as final quality reviewer for brand consistency, accuracy, and impact


Content Strategy & Capability Development

  • Develop and execute a multi-year roadmap for content growth across:

    • Strategy (audience segmentation, messaging, KPIs)
    • Organization (team structure and capacity planning)
    • Process (editorial workflows and governance)
    • Technology (tools and automation for scalability)


  • Transition content operations toward modular, reusable systems that support multiple audiences
  • Identify inefficiencies and implement solutions to improve speed, quality, and scalability
  • Partner with business leadership to align messaging with customer and prospect insights


Cross-Functional Collaboration

  • Collaborate with marketing, product, legal, compliance, analytics, and sales teams
  • Translate complex business requirements into clear content strategies
  • Communicate progress, trade-offs, and results to stakeholders and leadership
  • Advocate for investments in content tools, talent, and processes
  • Support knowledge sharing and content flow across internal teams


Performance Measurement & Optimization

  • Establish KPIs to measure content effectiveness across channels and business lines
  • Build dashboards and reporting cadences for performance tracking
  • Use analytics to improve content strategy, quality, and speed to market
  • Align content efforts with broader business and growth objectives
  • Promote a data-driven culture for continuous improvement


Qualifications
Required

  • 8+ years of experience in content strategy, editorial, or content operations leadership
  • Proven ability to manage teams and deliver high-volume, high-quality content
  • Experience scaling content in a growing or multi-product organization
  • Strong expertise in building systems, processes, and operational frameworks
  • Ability to lead through ambiguity, change, and organizational growth
  • Strong communication and stakeholder management skills


Preferred

  • Bachelor's degree required; advanced degree or related field (e.g., Journalism, Communications, English) preferred
  • Experience in financial services, B2B, or regulated industries
  • Familiarity with content management systems and marketing technology platforms
  • Experience with content performance analytics and attribution models


Benefits

  • Comprehensive health coverage (medical, dental, vision)
  • Retirement savings plan with employer contributions
  • Life, disability, and additional insurance coverage
  • Employee assistance and wellness programs
  • Access to concierge healthcare support services
  • Employee discounts and perks


Equal Opportunity Employer
This organization is committed to fostering a diverse and inclusive workplace and does not discriminate based on any legally protected characteristics. Qualified candidates from all backgrounds are encouraged to apply.
Disclaimer
This job description is not exhaustive and may be subject to change. Additional duties may be assigned as needed. Employment is at-will and does not constitute a contractual agreement.
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