PR and Influencer Coordinator

Join a globally recognized brand at the forefront of fashion and lifestyle, where your contributions will directly shape how the world experiences our most iconic moments. We are seeking a highly organized and proactive individual to play a pivotal role in our fast-paced communications team. This is an exceptional opportunity to work behind the scenes, ensuring the seamless execution of high-profile public relations, influencer, VIP, and major event initiatives. Your meticulous coordination and strategic support will be essential in amplifying our brand's voice and bringing captivating stories to life, making a tangible impact on our global presence and reputation.

About the Role

This role is designed for a detail-oriented and adaptable professional who thrives in a dynamic environment. You will be instrumental in supporting a communications team that drives brand visibility and engagement across multiple channels. Working closely with internal teams, external agencies, production partners, vendors, talent, and senior stakeholders, you will be the linchpin in ensuring projects are executed flawlessly from initial planning through to onsite delivery. If you enjoy juggling multiple priorities and are passionate about creating memorable brand experiences, this is the perfect opportunity to make a significant impact.

What You'll Do

• Monitor daily press coverage, maintaining comprehensive press clippings and coverage reports.
• Track media placements and compile detailed coverage metrics and impressions.
• Support the creation of weekly press and social coverage recaps.
• Coordinate editorial sample requests, including product gathering, shipping logistics, and tracking.
• Assist with seasonal sample orders, press previews, and ongoing sample closet management.
• Contribute to developing evergreen pitching angles, franchise stories, and other public relations opportunities.
• Support written communications, including drafting talking points, FAQs, briefing materials, and fact-checking campaign and product messaging.
• Capture comprehensive meeting notes, manage agendas, track action items, and follow up on deadlines.
• Support the day-to-day management of an established creator and influencer program.
• Assist with influencer campaign ideation, talent sourcing, and vetting processes.
• Coordinate product orders and deliveries for influencer campaigns, VIP seedings, and talent placements.
• Support gifting and product seeding initiatives, including archive and special product requests.
• Assist with content review and approval processes to maintain brand standards.
• Organize and distribute approved content to appropriate internal partners for marketing amplification.
• Help coordinate influencer, VIP, and talent-focused events and content capture sessions.
• Support the planning and execution of large-scale fashion, entertainment, editorial, and brand events.
• Coordinate event logistics, including guest lists, credentials, seating arrangements, vendor management, and production needs.
• Support the creation of media kits, fact sheets, event materials, show looks, credits, and other press-facing information.
• Assist with gifting for talent, influencers, executives, and other key guests at events.
• Coordinate photography needs, develop shot lists, and manage onsite content capture.
• Support VIP travel, transportation, and car service logistics.
• Serve as an onsite point of contact for internal leaders, talent, guests, agencies, and production partners.
• Coordinate with specialized vendors and cross-functional partners including security, creative, social, visual, catering, floral, and production teams.
• Support agency meetings, milestone planning sessions, brainstorms, and event-related communications.
• Travel to events and surrounding locations when required.

What We're Looking For

• Experience in public relations, communications, influencer marketing, events, editorial, talent relations, or brand marketing.
• Strong project coordination skills with the ability to manage multiple deadlines and workstreams effectively.
• Proven experience coordinating events, activations, press opportunities, or other high-touch brand experiences.
• Excellent written and verbal communication skills.
• Exceptional organization and meticulous attention to detail.
• Ability to work effectively in a fast-paced environment where priorities can shift quickly.
• Resourceful problem solver who proactively identifies needs and solutions.
• Strong relationship-building and cross-functional collaboration skills.
• Proficiency with Microsoft Office, particularly Excel, PowerPoint, and Outlook.
• Comfortable supporting both strategic initiatives and hands-on administrative and logistical tasks.
• Willingness to support onsite events and travel when required.

Nice-to-Have Qualifications

• Experience in fashion, beauty, retail, lifestyle, entertainment, or consumer brands.
• Experience supporting influencer, creator, celebrity, VIP, or talent programs.
• Experience working with PR agencies, production partners, vendors, or external creative teams.
• Familiarity with fashion shows, press previews, product launches, editorial events, or major brand activations.
• Familiarity with media monitoring, press coverage reporting, product seeding, gifting, and sample management.
• A passion for fashion, culture, entertainment, influencers, and brand storytelling.

The Ideal Candidate

You are someone who is highly organized, proactive, flexible, and willing to jump in wherever needed. You enjoy working behind the scenes to make complex projects look effortless. You're comfortable managing details while keeping the bigger picture in mind, and you can stay calm and resourceful when plans change or last-minute requests arise.

Most importantly, you're a collaborative teammate who takes ownership, anticipates needs, and is excited to help bring major brand moments to life.

About Aquent Talent

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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