Marketing & Communication Generalist (Casual)

Position Overview
A temp/casual Marketing & Communication Generalist position is open in the School of Social Work in the College of Education and Human Development. A person in this position is expected to implement marketing strategies, create advertisement and promotions, develop internal communications and strategies, as well as work on creation of a SSW intranet site with digital accessibility at the forefront. Create internal content in relation event coordination, newsletter standardization, and other communications as needed.

The University of Minnesota encourages a healthy work life balance for employees. CEHD is committed to an excellent employee experience, offering a flexible work environment that meets the needs of students, staff, faculty, and the communities we serve. Flexible work arrangements may include flexibility in schedule and/or work location. Please note that 100% remote work requires approval prior to offer.

Job Responsibilities

Writing & Communication (40%)

• Provide assistance in implementing and evaluating a communication plan for the school's internal communication needs.
• Make independent decisions and recommendations on how information is best communicated to internal and audiences.
• Write and edit content for the school.
• Develop content for editorial projects to include newsletters.
• Develop accessible newsletter and communication mechanisms.

Intranet & Media (30%)

• Support SSW faculty, staff, and center projects for the SSW Intranet.
• Complete creation of SSW intranet page and link to corresponding intranet pages for centers.
• Work with the college web team and communications office as needed to deliver content.
• Create tickets for college support of projects.

Branding & Marketing (20%)

• Implement Social Work brand strategy including brand style guide for SSW.
• Work to expand digital outreach with audiences to include social media.
• Provide consultation to departmental staff as to when printed materials are necessary.
• Execute department policies for branding and monitor brand use.
• Solicit feedback from current and prospective audiences to refine communication and branding strategies.

Other (10%)

• Participate in university, collegiate, and school-wide committees.
• Seek training to remain current.
• Other duties as assigned.

Required Qualifications

• Ability to collaborate effectively with people from a variety of communities, backgrounds, and identities.
• BA/BS degree or a combination of related education and work experience to equal at least four years.
• Strong verbal and written communication skills.
• Experience with applications such as Drupal, WordPress, Adobe Creative Cloud, and Salesforce.

Preferred Qualifications

• Previous experience in a marketing role in a university or campus setting.

About the School of Social Work
Founded in 1917 on Dakota homeland, the School of Social Work at the University of Minnesota - Twin Cities is part of a public, research-intensive university and one of seven administrative units in the College of Education and Human Development (CEHD). The School offers several graduate and undergraduate educational programs including: a PhD in Social Work; a Master of Social Work; a Master of Education in Youth Development Leadership; a Bachelor of Science in Youth Studies, and undergraduate minors in Family Violence Prevention, Social Justice, and Youth Studies. Underlying all these multidisciplinary programs is a social justice value base and a commitment to the most vulnerable and marginalized populations in our society. The curricula of our educational programs, and faculty research and engagement, intentionally seek to emphasize and expand anti-racist perspectives, social, economic and racial justice, and decolonization. The School is the home to a variety of labs and centers that actively involve our students, staff, faculty, and community partners, e.g., the Youth Work Learning Lab, the Center for Advanced Studies in Child Welfare, the Center for Practice Transformation, and the Minnesota Child Welfare Training Academy, an innovative partnership with the Minnesota Department of Human Services that is funded by the state legislature to further develop equitable child welfare practices.

College Overview
The College of Education and Human Development (CEHD), the third largest college and the University, contributes to a just and sustainable future through engagement with the local and global communities to enhance human learning and development at all stages of the life span. We know diversity is necessary to do our best work and foster our humanity. That's why the CEHD community is collectively dedicated to cultivating an inclusive and equitable environment, embracing and celebrating all identities of our students, staff, and faculty. These values are also a moral imperative requiring continuous proactive measures and a firm stance against prejudice, discrimination, and systemic injustice. https://cehd.umn.edu

Pay Range: $35.60 - $40; depending on education/qualifications/experience.

Retirement plan options are available for Civil Service, Faculty, Labor-Represented, Professional & Administrative, and Temp Casual classifications. Learn more about retirement plans.

Applications must be submitted online. To be considered for this position, please click the Apply button and follow the instructions. You will be given the opportunity to complete an online application for the position and attach a cover letter and resume.

Additional documents may be attached after application by accessing your "My Job Applications" page and uploading documents in the "My Cover Letters and Attachments" section.

To request an accommodation during the application process, please e-mail employ@umn.edu or call (612) 624-8647.

The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.

The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu

Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.

The University of Minnesota, Twin Cities (UMTC)

The University of Minnesota, Twin Cities (UMTC), is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation's most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.

At the University of Minnesota, we are proud to be recognized by the Star Tribune as a Top Workplace for 2021, as well as by Forbes as Best Employers for Women and one of America's Best Employers (2015, 2018, 2019, 2023), Best Employer for Diversity (2019, 2020), Best Employer for New Grads (2018, 2019), and Best Employer by State (2019, 2022).