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Sales Team Leader

Ocean Spray Cranberries, Inc.
vision insurance, flexible benefit account, parental leave, 401(k)
United States, Massachusetts, Lakeville
1 Ocean Spray Drive (Show on map)
Jan 16, 2026
Ocean Spray is hiring for a(n) Sales Team Leader! We're a team of farmers, thinkers, creators, and doers. Whatever your title, whatever your role - it always comes back to this: we're a farmer-owned co-op where everyone rolls up their sleeves to get the job done. Three maverick farmers started it all - and we've been making our own way ever since. As a Sales Team Leader at Ocean Spray Cranberries, you will play a vital role in driving sales growth and achieving revenue targets. You will be responsible for leading a team of sales representatives and broker partners providing guidance, motivation, and training to ensure their success. Your strategic mindset will be crucial in developing and implementing effective sales strategies to drive revenue growth and achieve sales targets. Additionally, you will collaborate with cross-functional teams and broker partners to optimize sales processes, analyze market trends, and identify new business opportunities.

A Day in the Life...

  • Responsible for leading a team of Regional Business Managers and/or National Account Managers to deliver monthly, quarterly and annual volume and profit targets in assigned channel.
  • Primary contact for the overall Ocean Spray retail relationship and facilitator of co-op scorecarding performance.
  • Liaison for total grocery with our broker partner and responsible for driving broker communication, strategy, scorecarding, accountability, retail projects and communication across the grocery channel.
  • Identifies opportunities to build OSC business and to reach Customer's Goals.
  • Manage performance and monitor progress vs. plan with regards to volumes, budgets, spending, MBO's. etc.
  • Collaborates with Marketing, Trade Planning, Operations, Sales Strategy & Commercialization, and Sales Managers to develop strategies and tactics that deliver the annual operating volume and profit plan.
  • Analyzes divisions sales and broker performance and makes corrections to plan.
  • Accountable for financial management, including trade budgets, consumer budgets, trade deductions, product unsaleable and team T&E budget.
  • Responsible for recruiting, development and succession planning of direct reports
  • Coordinates and develops the sales and channel activities within a geographical territory / Customer and provides individual development and cross-training for support staff as well as for brokers.
  • Instrumental in motivating team, driving a highly engaging and inclusive culture and holding team and yourself accountable to living our GRIT values daily.
  • Responsible for working with leadership and team members to develop and manage IDP's for team members to ensure development and advancement of high potential team members.

What We Are Looking For:

Required

  • 10 year CPG experience
  • Customer management
  • Leadership skills
  • Process improvement
  • Ability to collaborate
  • Analytical
  • Accountable and reliable
  • Broker Management experience

Education:

Bachelor's or University Degree (Required)

Work Experience:

At least 10 Years of Experience

Annual Salary:

$147,200 - $202,400

The base salary range information above serves as a guideline of the position's typical hiring range. We value and appreciate what makes you unique and will consider a variety of factors when determining an offer. These factors include, but are not limited to, your skills and experience, external and internal benchmarks, as well as overall company considerations. Certain positions may be eligible for short-term and long-term incentive rewards. We also offer a competitive and comprehensive benefits program that supports all aspects of your health and well-being.

Benefits:

  • Complete insurance package on Day-1 that includes a plethora of health and wellness programs

    • Health, Dental, and Vision insurance

    • Health savings account

    • Flexible spending account

    • Life and accident insurance

    • Employee assistance program

    • Telehealth services

    • 1:1 health coaching

    • Supportive benefits for all the stages of your life

  • 401(k) with up to 6% Company matching; additional potential discretionary match at year-end

  • Short-Term Incentive/Performance bonuses

  • Flexible scheduling options

  • Vacation pay, up to three weeks of time (pro-rated for your first year of employment)

  • Holiday pay for 12 holidays

  • Career development and growth opportunities

  • Tuition/Education assistance programs

  • Access to LinkedIn Learning

  • Scholarship programs for children of employees

  • Parental leave

  • Bright Horizons Family Solutions - Back-up care, tutoring, etc.

  • Adoption assistance

  • Bereavement leave

  • Up to $300 fitness reimbursement

  • Up to $300 massage reimbursement

  • Employee appreciation events

  • Employee discounts

  • Charitable giving

Who We Are:

You might have our iconic cranberry juice in your fridge or have gotten into heated holiday debate about what's better - canned or fresh cranberry sauce. But did you know that the hardworking people growing the superfruit in our products are 700 family farmers that own our cooperative? They entrust us with what is most precious to them to create new and innovative products that will delight consumers and grow this beloved brand today and into the future.

Team members, farmers, consumers and communities alike--we value what makes us unique and strive to connect our farms to families for a better life by living our values:

  • Grower Mindset - We embrace our grower-owners innovative spirit and heritage through confidence, learning and focus on the future.
  • Sustainable Results - Guided by purpose, we are focused on delivering results for our grower-owners.
  • Integrity Above All - We are ethical, doing the right thing for our grower-owners, customers, consumers and each other
  • Inclusive Teamwork - We build diverse and inclusive teams that strengthen our cooperative.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

For MA Applicants - It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. Any employer who violates this law shall be subject to criminal penalties and civil liability.

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