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Marketing & Communication Specialist

ABB Inc.
life insurance, parental leave, paid holidays, short term disability, long term disability, 401(k), employee discount
United States, Arkansas, Fort Smith
Jan 06, 2026

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

This Position reports to:

EVP - Marketing & Communications

Your role and responsibilities:

The Marketing and Communications Specialist is responsible for developing and executing marketing and communication initiatives that engage both internal and external audiences. This role plays a key part in fostering a strong organizational culture by creating strategies that connect employees to ABB's mission and values. In addition, the specialist plans, resources, writes, edits, and manages external content designed to attract target audiences, drive brand awareness, and support lead generation efforts. The position also involves monitoring segment performance and ensuring a high level of customer satisfaction through continuous improvement and effective communication strategies.

Our Team Dynamics

Our teams support each other, collaborate, and never stop learning. Everyone brings something unique, and together we push ideas forward to solve real problems. Being part of our team means your work matters - because the progress we make here creates real impact out there.

You will be mainly accountable for:

  • Develop and execute marketing and communication strategies that define and communicate the end-user value proposition, support brand positioning, and drive engagement across internal and external audiences.
  • Create and manage content and campaigns including PR initiatives, success stories, thought leadership, and digital marketing assets, ensuring alignment with business objectives and global communication standards.
  • Oversee internal communications and events, managing channels such as intranet, newsletters, and employee campaigns, while coordinating editorial calendars and supporting HR and community engagement strategies.
  • Monitor performance and ensure compliance, tracking engagement metrics, providing media placement reports, and adhering to legal requirements such as copyright and data protection.

Qualifications for the role:

Bachelor's Degree in Communications, Public Relations, Journalism, Marketing (preferred) to be obtained by May 2026.

Preferred experience includes:

  • Strong project management skills, with experience collaborating cross-functionally
  • Excellent written and verbal communication skills
  • Proficiency in digital tools and knowledge of compliance/regulatory standards (ex. data protection, copyright)
  • Proven track record in content creation (ex. success stories, thought leadership articles), and managing multi-channel campaigns with measurable engagement

Candidates must already have work authorization that would permit them to work for ABB in the US.

More about us:

ABB's NEMA Motors Division is the global leading electric NEMA motors manufacturer. With more than 4,500 employees across the globe and seven manufacturing locations that produce more than 1.6 million motors every year, the division powers its customers from many industries with safe, reliable energy-efficient and effective solutions. NEMA Motors Division is a trusted leader with the shortest lead time and the broadest modularized product offering.

What's in it for you

We want you to bring your full self to work-your ideas, your energy, your ambition. You'll have the tools and freedom to grow your skills, shape your path, and take on challenges that matter. Here, your work creates impact you can see and feel, every day.

ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.

All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.

For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf

As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762.

Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner.

ABB Benefit Summary for eligible US employees

Go to MyBenefitsABB.com and click on "Candidate/Guest" to learn more

Health, Life & Disability

  • Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
  • Choice between two dental plan options: Core and Core Plus
  • Vision benefit
  • Company paid life insurance (2X base pay)
  • Company paid AD&D (1X base pay)
  • Voluntary life and AD&D - 100% employee paid up to maximums
  • Short Term Disability - up to 26 weeks - Company paid
  • Long Term Disability - 60% of pay - Company paid. Ability to "buy-up" to 66 2/3% of pay.
  • Supplemental benefits - 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance
  • Parental Leave - up to 6 weeks
  • Employee Assistance Program
  • Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
  • Employee discount program

Retirement

  • 401k Savings Plan with Company Contributions
  • Employee Stock Acquisition Plan (ESAP)

Time off

ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy.

#ABBCareers

#RunwithABB

#Runwhatrunstheworld

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.

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