Senior Creator Strategy Specialist
 Microsoft | |
 United States, Washington, Redmond | |
 Oct 24, 2025 | |
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OverviewThe Creator & Fandom team is driving authentic, high-impact creator campaigns for Microsoft's commercial brands. As a Senior Creator Strategy Specialist, you will leverage your expertise in creator marketing and influencer campaigns to ideate, strategize, and execute end-to-end creator programs. You'll develop direct relationships with content creators and talent, blending social culture and platform fluency to help Microsoft show up in more resonant ways across social. Ideal candidates are passionate about creator culture, fluent in social platforms, and energized by the challenge of building and scaling creator-led campaigns. You thrive in fast-paced environments, are confident collaborating with senior stakeholders, and have a strong bias for creativity, clarity, and experimentation.
ResponsibilitiesIdeate, develop, and execute creator and influencer marketing campaigns aligned to Microsoft's commercial priorities.Build and nurture direct relationships with content creators and talent, acting as a strategic partner to amplify authentic brand storytelling.Blend social culture, platform fluency, and creator insights to inform campaign strategy and execution.Collaborate with marketing, product, and creative teams to integrate creator programs into broader campaigns. Monitor cultural trends, competitor activity, and platform innovations, translating insights into actionable recommendations.Manage campaign timelines, deliverables, and budgets to ensure successful execution and measurable impact. Track, analyze, and report on campaign performance using data and analytics to optimize strategy and demonstrate return on investment.Develop and execute paid media strategies within creator campaigns, including budgeting, targeting, and performance measurement.Present campaign strategies, performance insights, and recommendations to senior stakeholders.Drive internal alignment through storytelling, stakeholder education, and regular sharing of best practices. | |