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Social Media Manager, Hip-Hop Nation

SiriusXM Radio, Inc.
United States, New York, New York
Oct 09, 2025

Who We Are:

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are. This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM's vision to life every day.

SiriusXM

SiriusXM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM's platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM's subsidiaries Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company's advertising sales organization, which operates as SiriusXM Media, leverages its scale, cross-plat form sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through SiriusXM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers.

How you'll make an impact:

We're looking for a passionate and strategic Social Media Manager to lead the day-to-day social presence of one of the most influential platforms in music. You'll be responsible for creating engaging, real-time content that connects with fans, celebrates artists, and amplifies the channel's unique voice across platforms.

You'll be the digital heartbeat of SiriusXM's social presence, translating the energy of the music and artist community into compelling social content that fans love. By blending cultural fluency in current and emerging hip-hop music with data-informed strategy, you'll help grow the channel's reach, deepen fan connection, and make sure SiriusXM content is part of the conversation-on every platform, every day.

What you'll do:

  • Own the day-to-day content creation, publishing, and community management for Hip-Hop Nation's social channels
  • Build and maintain a social content calendar that aligns with music releases, artist moments, events, and SiriusXM programming.
  • Develop creative assets-photo, video, memes, reels, and short-form content-that resonate with fans and reflect the tone of Hip-Hop Nation.
  • Monitor social trends and platform features to keep Hip-Hop Nation's content fresh, timely, and culturally relevant.
  • Partner closely with programming, on-air talent, artists, and marketing teams to amplify key moments and campaigns.
  • Collaborate with SiriusXM brand social handles when relevant. Analyze content performance and audience insights to optimize strategy and share regular reporting with stakeholders.
  • Stay on top of news, emerging artists, and fan conversations to keep content in tune with the community.

What you'll need:

  • 3-5 years of experience managing social media accounts for a brand, media company, or entertainment property.
  • Proficient in the full scope of content creation for social - producing/capturing content via iPhone/Android, editing video and photo, writing captions, tagging, collabing, publishing to social platforms, etc.
  • Deep knowledge and genuine passion for Hip-Hop music-from legacy artists to emerging acts.
  • Strong understanding of social media platforms, best practices, and native content formats.
  • Proven ability to create engaging content, including short-form video, social copy, and trend-reactive moments.
  • A highly analytical mindset with experience using social tools to report on performance and shape strategy.
  • Excellent writing skills and a strong sense of voice, tone, and audience.
  • Ability to thrive in a fast-paced environment, juggle multiple priorities, and work cross-functionally.
  • Comfortable being on-site at events, in-studio with talent, or capturing behind-the-scenes content as needed.
  • Experience with tools like Sprout or native platform analytics is a plus.
  • Must have legal authorization to work in the U.S.
At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the annual salary for this this position to be between $67,000 and $85,000 and will depend on your skills, qualifications, and experience. We encourage all interested candidates to apply.
Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.
The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice
R-2025-09-38
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