Job Summary: To lead the digital transformation and growth of our parts and service business. This role will be responsible for developing and executing a comprehensive e-commerce strategy that enhances customer experience, drives online sales, and integrates seamlessly with our broader aftermarket operations.  Key Responsibilities: 
 
 
   
  - Strategic Leadership
 
   
  
    
   - Develop and execute the e-commerce strategy for vehicle sales, parts, and services.
 - Align digital initiatives with overall business goals and dealership operations.
 
    
   
   
  - Platform Management
 
   
  
    
   - Oversee the performance and optimization of e-commerce platforms (e.g., dealer websites, third-party marketplaces).
 - Ensure seamless integration with CRM, inventory, and payment systems.
 - Oversee the development, optimization, and maintenance of the e-commerce platform (e.g., Shopify, Magento, Salesforce Commerce Cloud). 
 
    
   
   
  
   
  - Marketing & Conversion
 
   
  
    
   - Collaborate with marketing teams to drive traffic through SEO, SEM, email campaigns, and social media.
 - Optimize product listings, pricing, and promotions to increase conversion rates.
 
    
   
   
  - Analytics & Reporting
 
   
  
    
   - Monitor KPIs such as traffic, conversion, cart abandonment, and customer retention.
 - Use data to identify trends, improve UX/UI, and inform strategic decisions.
 
    
   
   
  - Team & Vendor Management
 
   
  
    
   - Lead cross-functional teams including digital marketing, IT, and customer service.
 - Manage relationships with third-party vendors and technology partners.
 
    
   
   
  - Customer Experience
 
   
  
    
   - Ensure a frictionless online shopping experience from browsing to checkout.
 - Implement personalization strategies and post-sale engagement tools.
 
    
   
   
   
Basic Qualifications: 
 
 
   
  - Bachelor's degree in Business, Marketing, or related field 
 - 10+ years of experience in e-commerce/websites, with at least 3+ years in the automotive sector
 - Strong understanding of automotive retail operations and digital transformation
 - Proficiency in platforms like Shopify, Magento, or proprietary dealer systems
 - Analytical mindset with experience in Google Analytics, CRM tools, and A/B testing
 - Excellent leadership, communication, and project management skills
 
   
  
 
 Preferred Experience: 
 
 
   
  - Familiarity with dealership management systems (DMS) and inventory feeds
 - Experience with omni-channel retail strategies and mobile-first design
 - Knowledge of compliance and data privacy regulations in automotive e-commerce
 - MBA
 
   
   
Salaried Employee Benefits (US, Non-Represented)
 
 Health & Wellbeing
    
    Comprehensive coverages encompassing the Physical, Mental, Emotional, and overall Wellbeing of our employees, including short- and long-term disability.   
Compensation, Savings, and Retirement
    
    Annual Incentive Plan (SAIP), 401k with Employer Match & Contribution (max 8%), SoFi Student Loan Refinancing.   
Time Away from Work
    
    Paid time includes company holidays, vacation, and Float/Wellbeing Days.   
Family Benefits
    
    12 Weeks paid Parental Leave, Domestic Partner Benefits, Family Building Benefit, Marketplace, Life/Disability and other Insurances.   
Professional Growth
    
    Annual training, tuition reimbursement and discounts, Business Resource & Intra-professional Groups.   
Company Car & More
    
    Comprehensive Company Car Program and Vehicle Discounts. Vehicle discounts include family and friends.   
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