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Regional Communications Director

American Red Cross
paid holidays, 401(k)
United States, Louisiana, New Orleans
2640 Canal St (Show on map)
Aug 16, 2025
Please use Google Chrome or Mozilla Firefox when accessing Candidate Home. By joining the American Red Cross you will touch millions of lives every year and experience the greatness of the human spirit at its best. Are you ready to be part of the world's largest humanitarian network? Join us-Where your Career is a Force for Good!

Job Description:

WHY CHOOSE US?

Joining The American Red Cross is like nothing else - it's as much something you feel as something you do. You become a vital part of the world's largest humanitarian network. Joining a team of welcoming individuals who are exceptional, yet unassuming. Diverse, yet uncompromising in unity. You grow your career within a movement that matters, where success is measured in people helped, communities made whole, and individuals equipped to never stop changing lives and situations for the better.

When you choose to be a force for good, you'll have mentors who empower your growth along a purposeful career path. You align your life's work with an ongoing mission that's bigger than all of us. As you care for others, you're cared for with competitive compensation and benefits. You join a community that respects who you are away from work as much as what you do while at work.
Where Your Career is a Force for Good!

The American Red Cross of Louisiana has an immediate opening for a Regional Communication Director. This is a benefits eligible, full time position.

WHAT YOU NEED TO KNOW (Job Overview):

position that will serve as an important component of the American Red Cross regional leadership team. The Director will determine the communications and marketing functions that drive regional business objectives and results, publicize the mission of the Red Cross, support revenue generations, and educate the public about how to access Red Cross services. The Director will work in close collaboration with the Regional Executive, Division Communications Director, Field Marketing, Development, Disaster Cycle Services, Service to the Armed Forces, Biomedical Services, Health and Safety, Executive Directors and Volunteer Services teams to provide communication and marketing support. Will also provide support, development and/or leadership guidance to all volunteers.

Travel: Travel may be required 10-25%.

WHERE YOUR CAREER IS A FORCE GOOD (Key Responsibilities):

1. Execute a strategic communication and public relations plan that is aligned with the organizational communications and marketing strategies to support service delivery and revenue generation efforts across all lines of business.Identify and leverage communication opportunities and provide input to develop marketing and communication strategies.

2. Develop and execute determined media relations and social media strategy, including social media platform maintenance, media contact management, news release distributions, pitching, etc. Respond to local media inquiries by coordinating interviews and providing Red Cross approved information, as appropriate. Review media support requests and execute an effective communications strategy to ensure a consistent ARC image and message to the public and enhance media responsiveness during emergency conditions. Monitor and analyze public relations and social engagement data.

3. Support public affairs activities to develop and implement communications strategies. Train and prepare staff and volunteer spokespersons for interviews, hearings, meetings, etc.

4. Develop and implement internal communications strategies and initiatives.

5. Stay abreast of emerging business news topics and trends, competitor news and developing media issues to ensure Red Cross initiatives are consistent with industry's best practices.

6. May be required to deploy physically or virtually and provide public affairs and media support including serving as a spokesperson.

7. Manage staff to include daily activities, performance goals, and achievements. Build volunteer engagement.

WHAT YOU NEED TO SUCCEED (Minimum Qualifications):

Education: Bachelor's degree required in Communications, Journalism, Public Relations, Marketing, Public Affairs or related field.

Experience: Minimum 5 years of related experience or equivalent combination of education and related experience required in Communications, Journalism, Public Relations, Marketing, Public Affairs or related field required.

Management Experience: 3 years of supervisory or management experience.

Skills & Abilities: Ability to coordinate staff and volunteer activities. Excellent interpersonal, verbal and written communication skills. Develop project plans & budgets. Demonstrate in-depth knowledge of program or service, ability to create presentations and training modules, and strategies to achieve organizational goals. Demonstrated analytical and decision- making skills to interpret program trends, results, formulate recommendations, and develop creative processes for continuous program or service improvements. Proven track record of collaboration with diverse groups and individuals, managing multiple priorities, facilitation, problem solving, marketing, leadership, and partnership management. Additionally, this position requires ability for planning, public speaking, project management and process improvement. Individual must be customer oriented, organized, and able to operate with an orientation toward solutions with an external focus, and team orientation. Intermediate level proficiency with MS Office software, including Word, Excel, PowerPoint and Outlook. Familiarity with federal, state, and local employment laws. Must be able to perform all assigned responsibilities under "grey sky" requirements. Ability to work in a matrixed environment and on a team.
Travel: Travel may be required.

* Combination of candidate's education and general experience satisfies requirements so long as the total years equate to description's minimum education and general experience years combined (Management experience cannot be substituted).

BENEFITS FOR YOU:
As a mission-based organization, we believe our team needs great support to do great work. Our comprehensive package includes:

* Medical, Dental Vision plans
* Health Spending Accounts & Flexible Spending Accounts
* PTO: Starting 15 days a year; based on type of job and tenure
* Holidays: 11 paid holidays comprised of six core holidays and five floating holidays
* 401K with up to 6% match
* Paid Family Leave
* Employee Assistance
* Disability and Insurance: Short + Long Term
* Service Awards and recognition

Apply now! Joining our team will provide you with the opportunity to make your career a force for good!

The American Red Cross is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers, San Diego Fair Chance Ordinance, the California Fair Chance Act and any other applicable state and local laws.

AmeriCorps, the federal agency that brings people together through service, and its partners - the Peace Corps, AmeriCorps Alums, National Peace Corps Association, and the Service Year Alliance - launched Employers of National Service to connect national service alumni with opportunities in the workforce.American Red Cross is proud to be an EONS partner and share our employment opportunities with the network of organizations.

Interested in Volunteering? Visit redcross.org/volunteertoday to learn more, including our most-needed volunteer positions.

To view the EEOC Summary of Rights, click here: Summary of Rights

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