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Junior Manager - Retail Activations & Events

PUMA North America, Inc.
United States, New York, New York
609 5th Avenue (Show on map)
Aug 04, 2025
YOUR MISSION
  • Collaborate with cross-functional partners to develop comprehensive monthly marketing directives for PUMA owned full price stores
  • Plan and manage a robust calendar of deliverables focused on in-store activations, paid media, Email, OOH, Social, affiliate marketing
  • Serve as point person to troubleshoot needs arising out of the planned scope and deliver timely solutions to support uninterrupted store services.
  • Strong working relationships with PUMA's external partners, providing direction and communications focused on briefing, cost negotiation and end-to-end project management
  • Create best-in-class communications to field associates and serve as primary point of contact for owned projects
  • Develop, plan and execute in-store activations for product launches within Sportstyle, Hoops, Run/Train, Teamsport, Motorsport, as well as athlete and ambassador appearances and local community initiatives in accordance with marketing strategy
  • Travel to Las Vegas or communicate remotely to manage events at Flagship store
  • Maintain all project records and present after-action reporting that ladder back to individual project goals/KPI's and be able to articulate clear ROI
  • Partner effectively with all business partners, including Sales, Merchandising, Store Operations, Marketing and Creative, Inventory Planning and Human Resources, creating an internal network and significant work-flow efficiencies
  • Any other ad-hoc projects as requested or assigned
YOUR TALENT
  • Bachelor's degree in Marketing or equivalent relevant experience
  • 1+ years of experience in Retail Marketing, ideally with a sport or luxury fashion and accessories brand
  • Demonstrated success managing retail activations and in-store event production through vendors or local agencies
  • Proven track record of executing events and analyzing KPIs to measure performance
  • Strong project management, cross-functional communication, and problem-solving skills
  • Able to work independently and thrive in a fast-paced, dynamic environment
  • Experience with Microsoft Office Suite, including Word, Excel, PowerPoint
  • Flexible schedule with the ability to work nights and weekends without advance notice
  • Ability to travel up to 20% domestically for events and activations

The hiring range base pay for this position is$64,350 - $82,900 + Bonus + Benefits (Benefit Summary Corporate).

Pay may vary depending on job-related knowledge, skills, and experience.

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application. PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law. For additional information, please contact: us-hrrecruiter@puma.com
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