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New Business Development Manager

Briggs & Stratton, LLC.
United States, Virginia, Richmond
Jun 14, 2025
Position Description As a Business Development Manager, your role will be to expand the profitable sale of a broad range of Ferris products through consultative selling to customers in an assigned territory. You will manage customer expectations through conflict resolution skills. You will also secure customer orders and effectively communicate, implement and execute all applicable company programs to customers. Ideal candidates will be located in Richmond or Roanoke, VA. #LI-LB1 #LI-Remote You will do this by: Presenting sales & marketing programs to secure new and existing orders from customers; developing business partnerships with new and existing customers Maintaining a level of service and communication of customers by a regular and consistent call cycle, to include phone contact as well as personal visits Recruiting new customers based on market potential and company strategy and objectives Interfacing with assigned management and support personnel as necessary for consistent, open communication, customer support, implementation of company programs and achievement of territory and company goals and objectives Meeting territory goals/objectives based on a business plan; maintains (revise & update) on an ongoing basis as necessary; implements same Controlling and reducing selling costs thru efficient customer ranking, routing, planning and expense control. Reviewing and analyzing sales and marketing data to promote sales, determine customer needs and provide forecasting information; Communicates trends and opportunities. Promoting the sell-thru of customer commitments thru advertising, planning and implementation of group ad campaigns and promoting individual customers. advertising & sound merchandising practices. Performing other duties as assigned. You are the type of person who is/has: Ability to analyze sales trends to identify alternatives that will maximize sales opportunities Solid knowledge of all Briggs & Stratton products and sales procedures Excellent written, verbal, and interpersonal skills to work effectively with diverse groups of people Solid computer skills including understanding of sales software systems, word processing and spreadsheets Ability to work independently; solid organizational skills Must possess the desire to continuously improve through training Ability to manage business schedule and territory travel effectively Fluent in English and primary language used in area of responsibility and/or location Requirements: Experience selling into the outdoor power equipment industry Minimum of three years of experience in a sales or customer service environment. Education Bachelor's Degree in Business or related field, or equivalent education and experience Physical & Environmental Requirements May require travel of a scheduled or urgent nature to review applications, discuss problems, visit suppliers / customers, trade shows, etc. Valid Drivers License Briggs & Stratton, headquartered in Milwaukee, Wisconsin, provides innovative products and diverse power solutions to help people get work done. Briggs & Stratton is the world's largest producer of engines for outdoor power equipment, and is a leading designer, manufacturer and marketer of lithium-ion battery, standby generator, energy storage system, lawn and garden, turf care and job site products through its Briggs & Stratton, Vanguard, Ferris, Simplicity, Snapper, Billy Goat, Allmand, SimpliPhi, Branco and Victa brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in more than 100 countries on six continents.