Senior Associate - Lead Management Operations

Location Designation:Hybrid - 3 days per week

Our New York Life culture has laid the foundation for over 180 years of commitment to our employees, agents, policy owners, and the communities where we live and work. Here you become a valued part of a welcoming, inclusive, and caring organization with a long-standing legacy in stability and growth. The strength revolves around our diversified, multi-dimensional business portfolio that goes beyond life insurance.

As a Fortune 100 company and industry leader, we provide an environment where you can explore your career ambitions, offering opportunities to tackle meaningful challenges and stretch your skills while balancing work and life priorities. You willbe part ofan inclusive teamguided by our belief to always be there for each other-providing the support and flexibilityto grow and reach new heights while making an impact in the lives of others.

You are our future, and we commit to investing in you accordingly.

Business Unit Overview
In Marketing, you'll dive into a world of diverse opportunities, centered around lead generation, crafting innovative campaigns, managing impactful content, and fostering meaningful connections with key audiences. Collaborate with experts across disciplines to help drive decision-making, around lead management programs and campaigns, unlock new growth potential and optimize our differentiated capabilities.

Role Overview:
As a Senior Associate on the Lead Management team, you will play a critical role in supporting both the day-to-day operations and field-facing activities related to our lead programs. You will partner closely with the Lead Management Practice Lead and broader team to help drive modernization initiatives, streamline operational processes, and enhance field engagement.

What You'll Do:
* Serve as a point of contact for field teams, addressing inquiries related to lead programs.

* Monitor the health and effectiveness of the lead distribution system to ensure timely issue resolution, accurate lead routing, and tracking of key operational metrics.

* Generate and deliver lead activity reports to stakeholders.

* Collaborate across marketing and field organizations to support both ongoing operational needs and strategic modernization efforts.

* Support the business administration of Campaign and Event Management setup.

* Partner with the Practice Lead and team members to define, shape, and execute the Lead Management Modernization Strategy and related initiatives.

The ideal candidate is a proactive and detail-oriented team player who is eager to dive into lead management strategy and operations. You are comfortable navigating cross-functional environments and are excited to contribute to the evolution of lead management technologies and practices.

What You Will Bring:

* Bachelor's degree in Marketing, Business Administration, or a related field and/or equivalent experience.

* 3+ years of experience in marketing operations, sales operations, product management, or a related field, preferably within financial services or insurance.

* Understanding of agency distribution models; experience with lead scoring and distribution is a plus.

* Demonstrated ability to manage operational workflows, resolve issues efficiently, and support lead distribution systems.

* Strong analytical skills, with the ability to interpret lead performance data and develop meaningful reports for business stakeholders.

* Exceptional organizational skills and attention to detail, with a track record of delivering accurate, high-quality work.

* Excellent written and verbal communication skills, with the ability to engage and collaborate across cross-functional teams and business units.

* Proficiency in Microsoft Office Suite, particularly PowerPoint, Excel, and Word.

* A team-oriented mindset with a proactive, solution-focused approach to problem-solving and continuous improvement.

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Pay Transparency

Salary Range:$77,500 - $130,000

Overtime eligible:Exempt

Discretionary bonus eligible:Yes

Sales bonus eligible:No

Actual base salary will be determined based on several factors but not limited to individual's experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.

Our Benefits

We provide a full package of benefits for employees - and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site.

Our Commitment to Inclusion
At New York Life, fostering an inclusive workplace is fundamental to who we are and how we serve our communities. We have a longstanding commitment to creating an environment where individuals can contribute their best and succeed together. This foundation is rooted in our core values of humanity and integrity, ensuring that every employee feels valued and supported. By embracing a broad range of perspectives and experiences, we achieve greater success and fulfill our promise of providing financial security and peace of mind to families across all communities. Click here to learn more about New York Life's leadership in this space.

Recognized as one of Fortune's World's Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by theFoundation.We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life, please visit the Careers page of www.NewYorkLife.com.

Visit our LinkedIn to see how our employees and agents are leading the industry and impacting communities.

Visit our Newsroom to learn more about how our company is constantly evolving to meet our clients' and employees' needs.

Job Requisition ID:91924