Manager, Marketing

Georgia State University
$50,000
tuition assistance
United States, Georgia, Atlanta
1 Park Place (Show on map)
Mar 14, 2025
Description : Manager, Marketing College of the Arts Atlanta Campus The College of the Arts (COTA) offers top degree programs in art, music, film, theatre and more. The College connects its students with Atlanta's thriving arts scene and booming film and music industries. Through the College's partnerships with the City of Atlanta's cultural organizations, students combine their craft with training in entrepreneurship and the latest digital technologies to ensure dynamic, successful careers. Established in 2016, the College of the Arts is comprised of three schools: Ernest G. Welch School of Art & Design, School of Film, Media & Theatre, School of Music, as well as the Dean's Office, Office of Educational Outreach, and the Rialto Center for the Arts. The Rialto Center for the Arts is seeking a dynamic and creative Marketing Manager to lead branding, promotion, and audience engagement efforts. This role is responsible for developing innovative marketing strategies to grow event attendance, overseeing graphic design and digital content creation, and managing the center's website and social media presence. The ideal candidate is a strategic thinker with a passion for the arts, strong design and communication skills, and experience in marketing, media relations, and event promotion. WHAT MAKES The College of the Arts A GREAT PLACE? * A flexible work environment * Generous benefits, including health, dental, vision, tuition assistance, retirement, etc. * A knowledge-sharing organization that works collaboratively with diverse partners. * Professional development opportunity and mentorship * A rapidly growing center within an academic setting HERE IS WHAT YOU WILL DO The scope of responsibility will include these essential areas but is not limited to the following: Develop creative marketing strategies to effectively brand Rialto and Educational Outreach programs and services Designing print and digital materials Coordinating media outreach and press relations Writing press releases Organizing promotional events Update and maintain digital signage Collaborate with videographers and photographers Maintenance and updates to the Rialto Center and Educational Outreach websites Disclaimer : This job requisition provides a high-level job definition. It is not intended to provide a comprehensive or exclusive list of job duties. As such, job duties and/or responsibilities within the context of this job requisition may change at the discretion the employee's direct supervisor. Qualifications : Minimum Hiring Qualifications: Bachelor's degree in Marketing, Graphic Design or a related field and three years of related experience; or a combination of education and related experience. Preferred Hiring Qualifications: Strong graphic design skills with proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator) Experience developing and executing marketing campaigns across print, digital, and social media platforms Knowledge of social media management tools and best practices for audience engagement Excellent writing and editing skills for press releases, promotional materials, and social media content Experience with website management (WordPress, Drupal, or similar CMS) and basic HTML knowledge is a plus Ability to analyze marketing data and trends to optimize campaigns and audience reach Experience working in arts organizations, theaters, or cultural institutions Familiarity with media relations and press outreach Event planning and coordination experience Photography and/or videography skills Ability to work independently and collaboratively in a fast-paced environment Strong organizational skills with the ability to manage multiple projects and deadlines College/Business Unit : College of the Arts Department : Rialto Center for the Arts Location : Atlanta Campus Shift : Monday - Friday 8:30am - 5:15pm Salary : $50,000 Pay Grade : 16 FLSA Status : Exempt Job Type : Full Time (Benefits Eligible) Job Posting : 03/14/25, 4:00:00 AM Closing Date : 03/29/25, 3:59:00 AM Special Instructions : To be fully considered for this position, all candidates at the time of submission must provide the following documents that clearly provide proof of education and relevant experience: A complete and accurate GSU application Resume Cover letter A sample item from your portfolio such as a graphic design piece, a marketing strategy deck/presentation, or written press release Georgia State University Values : COMMUNITY: Fostering a distinctive shared identity and common purpose across our multi-campus university, INCLUSION AND DIVERSITY: Respecting the dignity and value of all people and perspectives through honorable conduct based on engagement, fairness, access, equity, and civility, TRANSFORMATION: Intentionally pursuing knowledge, practice, and scholarly rigor to inspire lifelong learning, and to make our community and the world a better place. INTEGRITY: Adhering to our values, mission, and the truth through respectful cooperation and effective stewardship of resources, EXCELLENCE: Achieving the highest standards and distinction in teaching, research, and service, STRATEGIC INNOVATION: Embracing invention and creativity in the pursuit of meaningful discovery using our collective talents. USG Core Value Statement : The University System of Georgia is comprised of our 26 institutions of higher education and learning, as well the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653. Equal Employment Opportunity : Georgia State prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy),, sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions., This prohibition applies to faculty, staff, students, and all other members of the Georgia State community, including affiliates, invitees, and guests. Further, Georgia State prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law,, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract. Background Check : Successful candidate must be able to pass a comprehensive criminal background investigation and other background searches as applicable to the job such as credit check and Motor Vehicle Record. Clery Disclosure of Campus Security Policy and Campus Crime: Georgia State University is committed to its students' and employees' safety and security. It complies with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (Clery Act) to provide information on certain crimes on campus. This position may be designated as a Campus Security Authority, ensuring that reported crimes are routed to the appropriate University office. Please note, Georgia State University's career board updates daily and requisitions are subject to be removed without prior notice or before the posting expires. Georgia State University is an Equal Opportunity Employer and does not discriminate against applicants due to race, ethnicity, gender, veteran status, or on the basis of disability or any other federal, state or local protected class.