Category Development Manager

Red Bull North America
United States, California, Santa Monica
Feb 06, 2025
The Category Manager directly supports the Director Category Development in building consumer and customer focused strategies, tactics, and category grounded solutions. This individual will conduct high quality analysis and synthesize multiple data sources to generate insights and actionable recommendations, while leveraging effective communication & influencing skills to orchestrate action across national small format customer. The candidate must possess sound business judgment, excellent communication skills and demonstrate experience in the following areas: assortment planning, negotiation, pricing strategy, online product presentation, sales, and building productive relationships. EXPERIENCE Your areas of knowledge and expertise that matter most for this role: 3+ years of experience in consumer goods, retail, or syndicated data with a focus on category management, sales, business analytics, or shopper insights. Experience understanding, using, and employing syndicated data, customer card/POS data, and panel data to guide internal and external wins through sales and share growth (experience with data sources such as Nielsen, IRI, NPD, Numerator, 84.51, dunnhumby, SPINS, Stratum, Spectra/demographics, SPSOneScreen, Symphony Retail AI/EYC) Ability to distill complex data into simple stories. Demonstrated ability to build indispensable, collaborative partnerships with retail customers and internal business partners, across functional teams. Additional analytical experience and competencies (i.e. Tableau, Microsoft Access, PowerBI, ProSpace, SQL, VBA, Alteryx) preferred Bachelor's degree in Business, Marketing, Management, Accounting, Data Analytics, or related field preferred or equivalent experience in lieu of degree Must be fluent in English, additional languages an advantage Travel 20-30% Permanent Benefits eligible