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Marketing Communications Manager

Immucor Inc
United States, Georgia, Norcross
3130 Gateway Drive (Show on map)
Dec 19, 2024

Marketing Communications Manager
Job Locations

US-GA-Norcross


Job ID
2024-3687

Category
Other



Overview

Werfen

Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong.

Oversee the Marketing Communications function at Werfen's Transfusion and Transplant technology centers, including enhancing Company image and communications to internal and external customers. Ensures that Company branding, advertising, support materials, and other communications are consistent with the Company's strategic vision, messaging and image.

This position is not eligible for sponsorship for work authorization by Werfen. Therefore, if you will require sponsorship from us for work authorization now or in the future, we cannot consider your application at this time.

Global Marketing and Communications Manager

(Commercial Brand Management / Information Technology / IT / Healthcare)



Responsibilities

    Acts as Transfusion and Transplant Brand Champion for Werfen Transfusion and Transplant Technology Centers
  • Ensures compliance with Werfen global branding standards and guidelines
  • Manages quality process to ensure that all Transfusion and Transplant marketing material receives the appropriate approval before it is released
  • Supports distribution and version control of marketing materials
  • Manages annual review of marketing materials
  • Manages storage of marketing materials and image banks
  • Supports, coordinates and represents Transfusion and Transplant product lines for the global Werfen website
  • Manages periodic Marketing newsletters, website updates, webinar outputs, and technology center social media submissions
  • Executes light graphic design work
  • Supports the planning and execution of Transfusion and Transplant technology center events including tradeshows, scientific advisory meetings, global marketing meetings, etc.
  • Ensures successful and efficient relationships, processes and collaborations with other entities within Werfen Transfusion and Transplant and across Werfen

Global Marketing and Communications Manager

(Commercial Brand Management / Information Technology / IT / Healthcare)



Qualifications

Minimum Knowledge & Experience required for the position:

    • Bachelor's degree in marketing or related field required.
    • 3+ years of marketing experience in the regulated medical device/invitro diagnotics industry highly preferred.
    • Advanced knowledge of graphic design software, ex: Photoshop, InDesign, Illustrator and Microsoft Office (PowerPoint, Excel, and Word) required.
    • Excellent oral and written communication skills, project management and organizational skills required.
    • Proven track record of success in leading multiple projects to achieve goals and timelines.
    • Working knowledge of in-vitro diagnostics field is preferred

Travel requirements:

Approximately 10%

Individual Contributor Core Competencies:

Managing Work
Effectively managing one's time and resources to ensure that work is completed efficiently.

Emotional Intelligence Essentials
Establishing and sustaining trusting relationships by accurately perceiving and interpreting own and others' emotions and behavior; leveraging insights to effectively manage own responses so that one's behavior matches one's values and delivers intended results.

Building Partnerships
Developing and leveraging relationships within and across work groups, including cross-functional groups, to achieve results.

Decision Making
Identifying and understanding problems and opportunities by gathering, analyzing, and interpreting quantitative and qualitative information; choosing the best course of action by establishing clear decision criteria, generating and evaluating alternatives, and making timely decisions; taking action that is consistent with available facts and constraints and optimizes probable consequences.

Continuous Improvement
Originating action to improve existing conditions and processes; identifying improvement opportunities, generating ideas and implementing solutions.

Continuous Learning
Actively identifying new areas for learning; regularly creating and taking advantage of learning opportunities; using newly gained knowledge and skill on the job and learning through their application.

Werfen appreciates and values diversity. We are an Equal Opportunity/Affirmative Action Employer M/F/D/V

We operate directly in over 30 countries, and in more than 100 territories through distributors. Annual revenue is approximately $2 billion and more than 5,000 employees around the world comprise our Werfen team.

www.werfen.com



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